The five Australian riders will be wearing a stylish new design on their helmets on cross country day at London 2012.
Emma Charlton, Marketing Manager for Team Fredericks, came up with a design for the helmets that Clayton and Lucinda were to wear at Greenwich Park and they were an instant hit with the rest of the team
“They were literally designed the other week as Clayton wanted something different for himself and Lucinda” says Emma” The rest of the team and EA/AOC liked them so much they asked us to produce them for the whole team for cross country. It was a last minute paint job which Champion (one of our sponsors) managed to pull out of the bag for us at very short notice so we are extremely grateful to them”
“Each helmet is individually named and so there is a fantastic opportunity for them to be signed after the event and possibly auctioned off”
